TikTok has released its Q4 2025 Community Guidelines Enforcement Report, highlighting its continuous commitment to fostering a safe and trusted space for its users.
In Sub-Saharan Africa the report highlights:
Nigeria: 4 million videos were removed from the platform, with a proactive removal rate of 99.9%
South Africa: Over 1 million videos have been removed, with a proactive removal rate of 99.9% while 98.4% were taken down within 24 hours of posting.
Kenya: More than 800,000 videos were removed, with a proactive removal rate of 99.9%.
These numbers represent content that violated TikTok’s Community Guidelines and was proactively removed as part of TikTok’s ongoing efforts and continued investment in advanced detection systems and rapid response mechanisms designed to limit the spread of harmful content. Read more here.
Additionally, in South Africa, TikTok removed 520,515 accounts suspected to belong to users under the age of 13, a violation of its Community Guidelines, highlighting the platform’s commitment to protecting younger users online.
Globally, TikTok removed a total of 175,302,085 videos during the quarter, representing about 0.5% of all content uploaded on the platform. Of these, 152,580,933 videos were detected and taken down using automated detection technologies and 8,360,780 videos were reinstated after further review. The platform recorded a 99.1% proactive removal rate, with 93.4% of flagged content removed within 24 hours of posting.
TikTok LIVE
In the latest report, TikTok emphasizes its commitment to keeping the TikTok LIVE experience safe. The platform has noted a further rise in the number of LIVE streams being interrupted and the number of LIVE monetisation enforcement actions (both demonetisation and warnings).
In South Africa, TikTok interrupted 188,499 Live rooms for violation of guidelines. Globally, TikTok took action, including warnings and demonetisation, on 17,714,756 LIVE sessions and 9,277,720 LIVE creators for violating the platform’s LIVE monetisation guidelines. Warnings serve as an opportunity to educate creators when their content may breach LIVE monetisation policies, allowing them to make necessary changes.
AI-Generated Content Removals
TikTok aims to protect its community by prohibiting and removing AI-generated content that is harmful or misleading, and requiring people to label realistic AiGC. In Quarter 4 of 2025, TikTok removed 13,369 videos under our policy for edited media and AI-generated content (AIGC) for violating community guidelines in South Africa. The platform requires creators to label all AI-generated content that contains realistic images, audio, and video. To bolster the platform’s AI-generated content labels, earlier this year, TikTok tested a solution called “invisible watermarking.” The platform requires people to label realistic AI-generated content on TikTok and layer multiple strategies to apply that rule. This includes labelling tools offered to creators as well as automated detection models. TikTok uses a cross-industry technology called C2PA Content Credentials, which embeds metadata into content that lets TikTok’s Trust & Safety teams—as well as other platforms who use C2PA—know when something is AI-generated. These efforts helped label over 1.3 billion videos to date.
Committed to Safety and Integrity
TikTok remains committed to inspiring creativity and bringing joy while prioritising the safety and well-being of its South African community. By combining advanced automated moderation tools with the expertise of thousands of trust and safety professionals worldwide, TikTok continues to enforce its Community Guidelines consistently and at scale, addressing harmful content such as misinformation, hate speech, and other policy violations.
The full Q4 2025 Community Guidelines Enforcement Report is available and can be accessed here.
