The global wellness economy is booming, currently valued to be in the trillions of dollars and only moving up. From personal care and beauty to nutrition, physical health, and complementary medicine, consumers are increasingly investing in their well-being.
According to SACSC, research found that in South Africa 42.8% of respondents follow a vegan lifestyle, while 41.8% are vegetarian, largely driven by Gen Z and Gen Alpha, who value ethics and sustainability.
Tapping into this mindful shift is Vanessa Mhlom, the sole founder of Pleroma Patch, a wellness brand making waves just months after its launch. Pleroma Patch offers natural, science-backed vitamin patches designed to support beauty and health from the inside out.
The patches are described as vegan, cruelty-free, and gentle enough for even the most sensitive skin. But for Vanessa, Pleroma is more than just a brand, it’s a movement.
“Our products reflect who we are: innovative, compassionate, and deeply rooted in our belief that self-care should be accessible to everyone,” Vanessa says.
With a focus on inclusivity, quality, and integrity, Vanessa is building a brand that aims to help people experience the fullness of life, one vitamin patch at a time.
