Creators have major cultural currency right now. They are leading campaigns, shaping narratives, and influencing what we watch. In a first for the brand, Disney+ South Africa is introducing brand ambassadors and it’s tapping into the power of creators.
With streaming competition growing, Disney+ is taking a bold step to stand out and strengthen its presence in the local market by going where the attention really is: local creators. The streaming giant has partnered with 9 of South Africa’s hottest creators, influencers, and media personalities to represent the brand.
Traditionally, streaming platforms like Disney+ have leaned on actors and actresses as part of their marketing strategy.
This marks a major shift showing just how influential digital talent has become in driving visibility, reach, and connection even for streaming platforms.
Disney+ launched in South Africa back in 2022, and has also been available to local DStv subscribers via the Explora Ultra decoder.
Check out the New Disney+ ZA Brand Ambassador below:
Aneeka Papier
Bheki Ndamase
Paki Lawu
Sibongile Mafu
Ndivhuwo Rambau
Munaka Muthambi
George Mnguni
Grace Mondlana
Lasizwe Dambuza
