Rémy Martin launches VS Supérieur, a bold new cognac exclusively for Africa, marking a milestone for the House in South Africa and Nigeria. Crafted from grapes grown in the prestigious Petite Champagne cru and aged for three years in French oak, VS Supérieur offers a richer, more expressive experience than a traditional VS.
To celebrate this historic release, Rémy Martin has appointed two of South Africa’s most influential cultural figures, award-winning Amapiano producer Tyler ICU and celebrated DJ and radio host DJ Speedsta as the brand’s first ambassadors to represent the House together. Both artists embody the energy, creativity, and vibrancy of the modern African lifestyle, perfectly reflecting the spirit of VS Supérieur.
“A collab worth toasting to @RemyMartin V.S Supérieure x myself x @speedstabro. Supérieur drinks. Fresh beats. Get Ready,” Tyler shared the news to his 800k followers on Instagram while DJ Speedsta wrote: “Excellence in every note, every sip. @remymartin V.S Supérieure x @tylericu x yours truly. Drinks and beats, perfected. Get ready. #CraftedSupérieur,” in his own announcement.
“Rémy Martin VS Supérieur represents a bold step forward, honoring our rich heritage while
embracing the vibrant lifestyle of South Africa and Nigeria. We’re confident this exceptional
cognac, crafted from the heart of Petite Champagne, will resonate with a new generation of
cognac lovers across the region,” said Svetlana Naumova, Managing Director, Africa, Middle
East, India, and CIS.
Rémy Martin VS Supérieur will debut in South Africa and Nigeria in September 2025.
